SCENARIO BASED PRODUCT DESIGN Vakpresentatie 29 maart 2012
Wat is Scenario Based Product Design scenario based product design is a generic term for techniques that make explicit the life cycle and in particular the use of a product.
Wat is scenario based product design niet? Duimzuigerij Creëren van langere termijn toekomstscenario’s > create the future
Doel sbpd Betere probleemanalyse d.m.v. betere communicatie met stake-holders Betere exploratie en reflectie op gebruik in het ontwerpproces
Vak Scenario Based Product Design Master, tweede kwartiel, Engels 5 EC Jantine Bouma > college persona’s Jos Thalen > college VR + beoordeling Mascha van der Voort > college VR Mieke van der Bijl > overig
Leerdoelen vak understanding of various functions of scenarios; understanding of benefits and limitations of a scenario based design method; understanding of the sources of inspiration for scenarios; capability to use several techniques for applying scenario based product design; experiencing the development and execution of a scenario based design method.
Onderwijsvorm workshops/ lectures individual assignment and workshop group assignment progress meetings peer feedback session presentation session
Onderwerpen scenarios in analysis of current situation Card sorting persona’s scenarios as creativity tool Participatory design Role-playing Pivots/ miniature environment using VR to represent scenarios
Assignments Group assignment: The main goal of this assignment is to develop and evaluate a new scenario based design approach. Do this by planning an approach, applying this approach to the design of a product for a self-chosen case and evaluating the approach. Individual assignment: Comparing a set of publications on a sbpd-topic and write an essay
Voorbeeld resultaat: communicatie bartender - customer
Voorbeeld resultaat Current scenario: Bar tender interviews Observation Self experience Customer survey
Voorbeeld resultaat Scenario generation Scenario confirmation with bar tenders
Voorbeeld resultaat Brainstorm Role-play
Voorbeeld resultaat Concept design Future scenario generation Scenario validation Realism Desirability
Beoordelingscriteria Group assignment: Method description, motivation and evaluation > 60% Method execution: scenario realism, elements and integration > 30% Report and presentation > 10% = grade 1 – 10 Individual assignment Essay quality Method descriptions & review Grade: good (+1 point), sufficient (-), not sufficient (-1 point), fail (no grade)
Resultaat 2012 2010-2011: 33 deelnemers, gemiddeld 7,39
Vakevaluatie Overall appreciation 7.2
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Aanpassingen Study load > tijdschrijven, eventueel deadlines aanpassen ivm spreiding Course materials > reader Individual assignment > essay max. 1000 woorden