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 Don’t make me think.  It doesn't matter how many times I have to click, as long as each click is a mindless, unambiguous choice.  Get rid of half.

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Presentatie over: " Don’t make me think.  It doesn't matter how many times I have to click, as long as each click is a mindless, unambiguous choice.  Get rid of half."— Transcript van de presentatie:

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2  Don’t make me think.  It doesn't matter how many times I have to click, as long as each click is a mindless, unambiguous choice.  Get rid of half the words on each page, then get rid of half of what's left.

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11  Verwijder onnodige woorden en mooiweerpraat  Duidelijke visuele hiërarchie creëren op elke pagina  Gebruik conventies  Duidelijk maken wat klikbaar is  Paginanaam

12  Site-identiteit / missie  Site hiërarchie  Zoeken  Teasers  Actuele inhoud  Deals  Sluipweggetjes  Registratie

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