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Public design 0809 ingrid smit publicdesign college1.

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Presentatie over: "Public design 0809 ingrid smit publicdesign college1."— Transcript van de presentatie:

1 public design 0809 ingrid smit publicdesign college1

2 public design 0809 ingrid smit doel, context, opdracht public design? dit vak vandaag

3 public design 0809 ingrid smit Digital public advertising I am fan of the 2002 sci-fi movie Minority Report. In the film Tom Cruise is bombarded by digital advertising as he walks through a crowded mall. The ads are triggered by a retina scan personalizing the offering to respond to the character's specific needs. (In the case of the film, Tom Cruise actually replaced his eyes with another character's so the ads reflect that person's preferences). A recent article in Always on talked about the emergence of adverting in public spaces such as NYC taxi cabs. Combining that with the growth of behavioral targeting the world described in Minority Report is rapidly emerging. Each generation has become more desensitized to the onslaught of media. My 16 year old son is perfectly happy doing his homework, responding to multiple IM messages all while listing to his favorite tunes. I have no doubt that his current ability to manage multiple media inputs will allow him to handle the coming onslaught of personalized advertising. The growth of public space advertising over the next 5 years will be dramatic.

4 public design 0809 ingrid smit Digital public advertising I am fan of the 2002 sci-fi movie Minority Report. In the film Tom Cruise is bombarded by digital advertising as he walks through a crowded mall. The ads are triggered by a retina scan personalizing the offering to respond to the character's specific needs. (In the case of the film, Tom Cruise actually replaced his eyes with another character's so the ads reflect that person's preferences). A recent article in Always on talked about the emergence of adverting in public spaces such as NYC taxi cabs. Combining that with the growth of behavioral targeting the world described in Minority Report is rapidly emerging. Each generation has become more desensitized to the onslaught of media. My 16 year old son is perfectly happy doing his homework, responding to multiple IM messages all while listing to his favorite tunes. I have no doubt that his current ability to manage multiple media inputs will allow him to handle the coming onslaught of personalized advertising. The growth of public space advertising over the next 5 years will be dramatic.

5 public design 0809 ingrid smit Digital public advertising I am fan of the 2002 sci-fi movie Minority Report. In the film Tom Cruise is bombarded by digital advertising as he walks through a crowded mall. The ads are triggered by a retina scan personalizing the offering to respond to the character's specific needs. (In the case of the film, Tom Cruise actually replaced his eyes with another character's so the ads reflect that person's preferences). A recent article in Always on talked about the emergence of adverting in public spaces such as NYC taxi cabs. Combining that with the growth of behavioral targeting the world described in Minority Report is rapidly emerging. Each generation has become more desensitized to the onslaught of media. My 16 year old son is perfectly happy doing his homework, responding to multiple IM messages all while listing to his favorite tunes. I have no doubt that his current ability to manage multiple media inputs will allow him to handle the coming onslaught of personalized advertising. The growth of public space advertising over the next 5 years will be dramatic. the growth of public space advertising over the next 5 years will be dramatic.

6 public design 0809 ingrid smit Digital public advertising I am fan of the 2002 sci-fi movie Minority Report. In the film Tom Cruise is bombarded by digital advertising as he walks through a crowded mall. The ads are triggered by a retina scan personalizing the offering to respond to the character's specific needs. (In the case of the film, Tom Cruise actually replaced his eyes with another character's so the ads reflect that person's preferences). A recent article in Always on talked about the emergence of adverting in public spaces such as NYC taxi cabs. Combining that with the growth of behavioral targeting the world described in Minority Report is rapidly emerging. Each generation has become more desensitized to the onslaught of media. My 16 year old son is perfectly happy doing his homework, responding to multiple IM messages all while listing to his favorite tunes. I have no doubt that his current ability to manage multiple media inputs will allow him to handle the coming onslaught of personalized advertising. The growth of public space advertising over the next 5 years will be dramatic. the growth of public space advertising over the next 5 years will be dramatic.

7 public design 0809 ingrid smit The growth of public space advertising over the next 5 years will be dramatic.

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11 public design 0809 ingrid smit makingth einvisiblevisi ble

12 public design 0809 ingrid smit why? about

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15 public design 0809 ingrid smit awareness responsibility

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19 public design 0809 ingrid smit opzet programma

20 public design 0809 ingrid smit de reis

21 public design 0809 ingrid smit deliverables pdf

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23 public design 0809 ingrid smit wat is? a public space or a public place is a place where anyone has a right to come without being excluded because of economic or social conditions, although this may not always be the case in practice. one of the earliest examples of public spaces are commons. for example, no fees or paid tickets are required for entry, nor are the entrants discriminated based on background.economic or socialcommonsticketsdiscriminated

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34 public design 0809 ingrid smit Aode37XTA

35 public design 0809 ingrid smit omgevingsbewustzijn, leren kijken naar beelden, maken van een beeldverhaal doel

36 public design 0809 ingrid smit whydesign informeren verkopen dirigeren entertainen

37 public design 0809 ingrid smit Advertising: It's Everywhere No, it's not your imagination. The amount of advertising and marketing North Americans are exposed to daily has exploded over the past decade; studies show, that on average we see 3,000 ads per day. At the gas pumps, in the movie theatre, in a washroom stall, during sporting events—advertising is impossible to avoid. Even outer space isn't safe from commercialization: the Russian space program launched a rocket bearing a 30-foot Pizza Hut logo, and some companies have investigated placing ads in space that will be visible from earth. The challenge of the future may be finding public and private spaces that are free of advertising.

38 public design 0809 ingrid smit media pollution

39 public design 0809 ingrid smit on-public-space

40 public design 0809 ingrid smit Verantwoordelijkheid > Vaak terugkerende termen in de ethiek zijn: doel en middelen, keuzevrijheid, verantwoordelijkheid, aanvaardbaarheid, waarheid en universaliteit.keuzevrijheidverantwoordelijkheid waarheiduniversaliteit Toegepaste ethiek > richt zich op specifieke kwesties als abortus en journalistieke juistheid. Ethiek gaat over plichten, of over wat je behoort te doen, en bestaan uit principes en regels die je nodig hebt om goed en kwaad van elkaar te kunnen onderscheiden. formeleformele beroepsethiek middels de beroepscode zoals de wet en formele uitspraken waarin de waarden en doelen van het beroep zijn vastgelegd. informeleinformele beroepsethiek, deze bestaat uit ongeschreven regels voor het beroepsmatig handelen.

41 public design 0809 ingrid smit De informele beroepsethiek kan eigen gemaakt worden op twee manieren, namelijk door zelfkennis en praktische kennis van zaken. De eerste, zelfkennis heeft te maken met openstaan voor jezelf, inzicht hebben in innerlijke processen en de mogelijkheid aangrijpen tot zelf ontplooiing te komen. Kennis van zaken opdoen doe je op door middel van intuïtie, oppikken van traditie, autoriteit en door ervaring.zelfkennis

42 public design 0809 ingrid smit informalprofessionalethics

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51 public design 0809 ingrid smit train-stations/

52 public design 0809 ingrid smit %2F%2Fgraffitiresearchlab%2Ecom%2F%3Fp%3D66

53 public design 0809 ingrid smit transformation.php

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55 public design 0809 ingrid smit earchhttp://nl.youtube.com/watch?v=tEGHJuCbGdo&mode=related&s earch=

56 public design 0809 ingrid smit user controlled advertising internetpagina’s aan te passen naar eigen behoeften en zelfs alle pop-ups en banners te blocken.

57 public design 0809 ingrid smit ‘de traditionele media lopen wat dat betreft nog ver achter’.

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59 public design 0809 ingrid smit user controlled advertising public space aan te passen naar eigen behoeften en zelfs alle media en informatie te blocken….

60 public design 0809 ingrid smit

61 public design 0809 ingrid smit buitenreclame sao paolo verboden

62 public design 0809 ingrid smit me

63 public design 0809 ingrid smit claim

64 public design 0809 ingrid smit reclaim

65 public design 0809 ingrid smit reclaim me

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68 public design 0809 ingrid smit art der-zeichen/

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70 power to the people !!

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72 public design 0809 ingrid smit public design? dit vak bewustzijn creatie

73 public design 0809 ingrid smit public design? dit vak bewustzijn creatie

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75 public design 0809 ingrid smit goh, apart, hoe verzin je het?

76 public design 0809 ingrid smit

77 public design 0809 ingrid smit de drie prinsen van serendip

78 public design 0809 ingrid smit creatie serendipiteit is het vinden van iets onverwachts en bruikbaars terwijl je op zoek bent naar iets totaal anders.

79 public design 0809 ingrid smit bekijken ervaren bedenken maken

80 public design 0809 ingrid smit de reis programma doel

81 public design 0809 ingrid smit volgende week > gastcollege studio smack

82 public design 0809 ingrid smit

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